Dwaraka Doss Goverdhan Doss Vaishnav College, Tamil Nadu, India - 600106
Experience
Assistant Professor
Department of Business Administration
Dwaraka Doss Goverdhan Doss Vaishnav College
Qualification
MBA, Ph.D
University of Madras
Doctoral Theses Guided
2021
Influence of Green Brand Awareness Trust, Image and perceived value on Green Product Purchase Intention Green Brand Positioning as a mediating variable
Green Marketing, University of Madras
2021
Influence of Green Brand Awareness Trust, Image and perceived value on Green Product Purchase Intention Green Brand Positioning as a mediating variable